Seven daft equipment not to do to your website - web-development
1. Display pages
Most of the time display pages are uncalled for. There are only a handful of reasons why you may ever need to use a broadcast page on your website but these reasons don't seem to apply to most of the get water on pages you can see on the Internet. The worst case of a dash page is when a business creates a page and adds their logo with no content. They may also add a 'click here to enter' close link when there is no basis to have not entered already.
If a website was a on paper leaflet then it may be fine to put a band logo on the front cover with no text to accompany it - nevertheless on the Internet it is a bit of a no-no. Print and web are atypical mediums and as such call for assorted approaches.
I say get to the point and get to the point fast, as you only have about 8 seconds to impress the archetypal visitor so you don't want to throw obstacles like get water on pages in their way.
2. Construct large file size Flash Intros
Its ill advised to put a heavy loading flash movie right at the top end of a website, in particular if you in fact want citizens to read pages on your site. A flash intro can look impressive but used negligently can disaffect a comparison of users. Even for those engrossed in beckon graphics the novelty will possible wear thin after a combine of viewings so you need to offer a skip intro do up if you use a Flash Intro Movie.
At the same time you can make sure you do get value from any Flash action graphics you commission. Think of a flash movie more as a advertisement and they befit more convenient tools. Get the intro made as a all-purpose determination sales movie and you can put it on CD ROM or bring in it as part of any online or mailing list promotion.
3. Make pages full of exceedingly small text
Really small text is an often unnoticed but budding problem. Webmasters can spend time and energy creating contented for their website, upload it to the web head waiter so the world can see what they have to say, but then they conclude to show it in a tiny font size.
There is a clear-cut rule here; text needs to be easy to read if you want citizens to absorb your message. It's respecting the user to afford any at ease you wish them to read in a size that is as it should be for the web. Font size 2 would be the least size you would want to use. If your aim addressees is over 40 then it is not compulsory font sizes are better to point size 3. Do not affect your website visitors all carry a magnifying glass with them - keep body fonts at a aware size.
4. Very long or difficult enquiry forms
Most folks have a million and one belongings to do, and one big basis colonize like using the Internet is to SAVE TIME - so bare this in mind.
Whilst website owners need to capture a a few level of consumer info on lead generating websites, visitors like belongings to be quick, easy and simple. So an online form with 25 mandatory input fields so a user can make an enquiry is not a good idea.
Keep online enquiry forms down to chief info only. Keep it austere but get the in a row you need. Quick and easy signup forms can still be actual and you could all the time chose to offer a short form and a longer opportunity - that way the user can conclude which alternative is best for them.
5. Complicated rollover map-reading systems
The analyze why these rollover or drop downs are not at all times such a hit is that after analysing user behaviour on a amount of websites, it shows that very few associates seem to use rollover fasten options more than one deep. In essence the idea that these navigational tools made effects easier for users seems a a small amount flawed.
The simpler the course-plotting is, the more it will attach with users. Limit the options and use clear conventional sense descriptive labelling for buttons and this will often out-perform a composite roll over approach. Charge the routing clear-cut also makes for lesser file sizes and faster loading pages.
6. Too much advance & animation
Contrary to all the rage belief, continual advance and gleaming may not be a flourishing way to engage a website user. The argue being is that web users are mounting a level of 'advertising immunity' or what Jakob Nielsen of www. useit. com has referred to as 'banner blindness'.
Banner Loss of sight is a performance surfers have urbanized to filter out adverts and promotional material. They have erudite after some encounter that these types of ads are in general unhelpful and so are less apt to click on them. So if you use a lot of affecting films and iridescent imagery on your website you can run the risk of key areas of your website being ignored.
Where once banner ads got acceptable click because of rates, the amount has fallen dramatically in the last few years. A safer way to promote central areas of the site is via static buttons that are openly express and use descriptive foreign language to tell the user which page they lead to.
7. Lots of links out to other sites from your homepage
When time and crack is put into attracting a visitor to your site why would a person want to give that user a attempt to leave the website on arrival? It makes sense to avoid introduction lots of links out from your homepage to other sites - if not you're an publicity or associate website.
Visitors are your prospects. You work to get them there and your job is to keep them there and as the crow flies them to your key destination pages. If you need to link out to partners from a top-level page on your site, then think about creating an inner page for this aim and link to that from your home page.
Written by Gareth Davies 2005. You are free to reprint this condition with both disclaimer and copyright advertisement in tact.
Gareth Davies is a web designer and Internet promotion consultant running for GSINC Ltd based in the UK. If you have any questions then feel free to email Gareth at garethskettyATyahoo. co. uk or visit http://www. garethsketty. com/html/e_marketing. html
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