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Better conversion rates ? load times - web-development


Your site is in receipt of traffic, but conversion rates are horrible. The lot seems to be working, so what's wrong? Your site may easily be to slow.

Load Times - Are You Forceful A Ferrari or Moped?

Give some accepted wisdom to the sites you have visited of the past few weeks. Were you agreeable to wait 20 seconds for a site to load or did you hit the back button? Why would visitors to your site work any differently? They won't.

Webmasters, designers and site owners universally admission the web because of high-speed connections. Since of this, it is easy to disregard almost 45% of surfers use dial-up connections. While your site may act to load abruptly on your high-speed connection, have you tried loading it on a 56k connection? The consequences can be shocking.

Sites that arrive to load briefly on a high-speed association can take eternally on 56k. It is not to no avail of to find a "fast site" in fact takes 30, 50 or 80 seconds to load on a 56k. Sometimes, the load time is so slow the browser will essentially "time out" and fail to show anything. If your site has this problem, 45% of the hits are worthless. Worse, those frustrated surfers are doubtful to try to admission your site in the hope even if you fix the speed problems.

How fast be supposed to a page load on a 56k connection? As fast as possible, but no slower then 25 seconds. If you can get 56k load times below 10 seconds, you can turn a depressing into a competitive advantage. Surfers come back to fast sites.

Determining Load Times

The best way to agree on the load time for your site is to in reality use a 56k connection. While this elucidation isn't above all technical, it will let you see accurately what your prospects are since when they visit the site. You will be able to see what loads at once and what appears slowly. This be supposed to let you separate actual basics in need of optimizing.

Server figures can also bestow you with confirmation of slow load times. Are users payments a lot of time on entry pages, but not visiting in-house pages? Any you have poor contented or a loading problem.

Finally, you can also use diagnostic programs to test load times. Typically, the programs will kick out estimated load times for dial-up, DSL and T1 connections. Make sure you test your home page and home pages. Diagnostic programs are first-rate tools, but don't get lazy. Make sure you physically watch your site load on a dial-up connection. The come across will prove invaluable to civilizing your site and conversion rates.

Improving Performance

The steps desirable to better the act of your site often depend on the character of the site. A list ambitious site will have another issue than a detailed intense site. There are, however, entire factors that can be checked:

1. Graphics: Typically, browsers have to make a bond for each image on a page. The more you have, the longer the load time. Restraining the digit and size of graphics can help.

2. Tables: If you use tables, try to break them up into minor modules. Large tables can depressingly blow load times.

3. Multimedia: If it flashes, explodes, spins or blinks, be concerned about ditching it. Yes, it looks great, but is it worth 45% of your audience?

4. Size: Inspect the size of your pages. The superior the page, the slower the load times. It shouldn't be a conundrum if the page is comprised of text, but large pages with lots of code will load slowly.

Cheer up if you have a speed problem! Yes, you've lost a lot of business, but now you can fix it. Most of your competitors will never assume it out. That puts you ahead of the game.

Halstatt Pires is with http://www. marketingtitan. com - an Internet marketing and promotion ballet company comprised of a hunt engine optimization specialist on condition that meta tag optimization air force and Internet marketing consultant if internet marketing solutions because of integrated conceive and training services.


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