Art, artists and the web: part 3--what to put on an artist?s website - web-development
What to put your the website if you are an artist.
1) The art work
Try and think like a corridor killing a show. Would a colonnade put 20 paintings of an artist's art work on one wall? No, because the visitor would be finally bewildered and not be able to focus on any one painting. The same rule applies to artist's websites. If you cram 20 movies on one page the Web visitor will move on. Aspect a few paintings on each page.
The contrary is also true. Do not put only a few cinema on your artiste website. There is nil more frustrating than finding an dancer that you like on the Web and not being able to see a representative body of work.
2) Credentials color
Background color on a website is just as chief as it is in a gallery. White, light gray, cream are all safe colors. Black can be very dramatic way to highlight paintings, however, black makes text about unreadable. If you use a color, which can be done effectively, make sure that the color works with all your art work and reflects who you are as an artist.
Keep it clean, chic and simple. Make sure to visit "Websites That Suck. " www. websitesthatsuck. com.
Make sure your artist's website loads quickly; visitors on the Web will not wait, they will leave.
Stay away from all the newest gaudy innovations that web designers often like. They by and large aggravate the visitor and take longer to load.
4) Hunt engines only read text.
Search engines do not account for how outstanding your art work may be. They only read text. It is very central to have text on your website. The more applicable text the better.
5) Text on a website is assorted than text in a book or magazine.
All the coaching that apply to "regular" characters do not apply on the Web.
When you are journalism text for your website, think bullet points and outline. You want sentences to be short and choppy; phrases work well. Paragraphs ought to be short. Make your text forthcoming and do not be anxious to start your sentences with words like "And" or "Because". Copy for the Web is the opposite of what you academic in high educate and college.
6) Display pages are now out.
It used to be that on your Home Page you could put a gorgeous consider of your art work and then move on from that to the rest of your website. This is called a "splash page". Exploration engines no longer like broadcast pages. It is now suggested that on your home page you have text explaining what the complete website is about and links to all the major pages.
7) Attach with the visitor.
Just having great cinema of your art work is not enough. A Web visitor will customarily visit one or two pages and most likely seldom or never return. It is very crucial to give the Web visitor a argue to stay on your website as well as to come back. The usual artist's account is not going to accomplish that.
Tell or show your Web visitor a touch about you. It could be a adventure of your studio, citizens love to visit studios; information about what inspires you; your technique, if you have an abnormal one; a above all attention-grabbing interview with you. Use your imagination
Give away free information. Visitors on the Web love that. There is almost certainly amazing evident to you that is big news to your be around Web visitor. Share that in a row with them.
8) Let the visitor know how to acquaintance you.
Make sure the visitor on the Web can commerce you as well as your gallery, if a colonnade represents you. If the visitor can only contact the gallery, it feels as if the corridor is asset the artist hostage. The Web visitor will move on.
If a balcony is anxious about an actor having an email address of his or her own, there is an easy solution. The person who sends the email gets an certain reply maxim their letter has been received. The same email message can be forwarded to both the comedian and the gallery, and all together they can conclude how the email could be answered.
9) Make your website easy to navigate. Make sure that it is easy for a visitor to find his or her way around your website. If a Web visitor finds it the least bit frustrating, they will leave.
© Mary Baker 2005
Mary Baker is a contemporary pragmatist painter, whose studio is in Newburyport, Massachusetts. This New England city, north of Boston, has been the inspiration for the artist's realistic oil paintings. Mary Baker is a expert actor and has shown in New York art galleries.
You can visit Mary at her website, Mary Baker Art, at http://www. marybakerart. com, see her delightful paintings and read her articles on a assortment of subjects including, Art, Artists and Vocation, Creativity, Tips on Infringement the Creative Block , Why Buy Original Art and the four part cycle on Art, Artists and the Web.
A list of articles can be found on her Site Map and Mary's paintings can be seen on every page of Mary Baker Art.
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